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SALESmanago – AI Customer Data Platform with Omnichannel Execution

Online (Udemy Course)

Become a Certified Customer Experience Specialist

✔ Learn the CDP features and its possibilites

✔ Enhance your omnichannel and personalization marketing skills

✔ Gain a whole new understanding of how to build automated marketing processes

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Why you should consider this opportunity

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Discover the essentials of eCommerce

Find out the best eCommerce strategies and outstanding Marketing Automation processes for the leading market companies.

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Use the best Marketing Automation tools

Learn how to properly plan a Marketing Automation strategy for the customer (prioritizing, scheduling, setting deadlines), achieve fast results, and improve long-term KPIs.

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Fully understand the SALESmanago platform capabilities

Gain an understanding of how to successfully implement advanced campaigns in SALESmanago and become proficient in using all features.

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Gain an advantage in various industrial areas

Get inspired by the best implementation use cases for different industries and find out what results your customers can achieve by using specific Marketing Automation tactics.

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Become part of eCommerce professionals

Get familiar with the common challenges in creating Marketing Automation campaigns based on the experience of other companies from the same industry, discover success stories, and boost your strategy using their experience.

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Receive an exclusive Marketing Automation Certificate

Learn how to get the most from the CDP & Marketing Automation platform and start the training cycle adjusted to your availability and time.

Our program

Monitoring and managing contacts

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Learn how to monitor your website visitors, track behavioral data and manage contacts in the SALESmanago CDP module.

  • What a monitoring code is and how it can be added to a website,
  • How to create a user account,
  • How to import and export contacts,
  • The features found in CDP,
  • What a contact list is,
  • The information you can find on a contact card,
  • How to manage contacts and leads when using sales funnels,
  • The possibilities are provided by the CDP panel.

Email marketing panel

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Learn good practices in planning and preparing email campaigns and how to prevent your messages from landing in spam!

  • What you need to send your first email,
  • What are the best practices in preparing emails,
  • How to prepare an email template quickly in the Drag & Drop Email Designer,
  • How to use the advanced HTML Email Creator,
  • What dynamic emails are,
  • How to use personalization details in the unsubscribe page creator,
  • How to analyze the results of a mailing campaign,
  • What possibilities are provided by Email Marketing Dashboard.

Database Segmentation

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Learn about the segmentation of contacts based on behavioral, transactional and declarative data.

  • Different methods of segmentation, the scope of collected data, and uses of tags,
  • Segmentation matrices and AdHoc rules,
  • How to use the RFM Marketing Automation panel,
  • Advanced methods of segmentation in the SALESmanago system,
  • The use of dynamic segments in SALESmanago.

Lead Generation

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Learn how to optimize lead generation methods and tailor the process to increase Conversion and Sales.

  • How to use the basic pop-up wizard,
  • How to use the drag & drop contact form wizard,
  • How to use the landing page wizard,
  • How to use the HTML contact form wizard,
  • How to use the contact form analytics.

Mobile Marketing panel

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Learn the best practices in planning and creating mobile campaigns.

  • How to integrate SMS and text message gateways,
  • What is Mobile Marketing,
  • What is MobileApp Marketing Automation,
  • How to send messages via Workflow and Automation Rules,
  • How to apply marketing automation in your mobile strategy,
  • What is sending priority,
  • How to create a birthday message in a dedicated creator,
  • Which analytics can be found on the Mobile Marketing tabs.

Analytical Panels

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Analytical Panels show comprehensive data on the most important processes of marketing & sales in one place.

  • What can be found on the main dashboard,
  • What are business dashboards,
  • What can be found on the marketing and sales dashboard,
  • What are the possibilities provided by campaign analytics,
  • What can Google Analytics in SALESmanago do,
  • What can be found in Lead Generation analytics.

Website Personalization

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Discover how to dynamically adjust content in response to customer value and measure your results in advanced analytics.

  • The possibilities of AI Search Engine Turbocharger,
  • How to create a Social Proof widget,
  • How to use the advanced creator for responsive frames,
  • How to create personalized banners.

Automation Processes

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Replace standard communication via isolated channels with personalized, omni-channel Marketing Automation campaigns.

  • Definition of marketing automation and processes,
  • How to create an automation rule,
  • How to create a workflow,
  • Best practices and examples of automated campaigns,
  • How to use Website Automation Rules,
  • About the Automation Processes Dashboard.

Advanced features

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Attract your customers using highly-advanced features.

  • What is the Marketing Management Cockpit and how to build it,
  • What is a Loyalty Program and how to create it,
  • How to develop Live Chat & Sales Chat in SALESmanago,
  • How to use the integration of SALESmanago with Facebook Ads,
  • How to integrate with Google Ads platform,
  • How to integrate with the Adform platform,
  • About SALESmanago Copernicus – Machine Learning & AI,
  • About Email Subject AI Grader,
  • How to create and use Deep Behavioral Profiling.

About SALESmanago

SALESmanago is the only no-code, AI driven CDXP (all in One Customer Data Platform & Customer Experience Platform) used by 3000+ midmarket and large Enterprises in 50 countries including Starbucks, Vodafone, Lacoste, New Balance, Victoria’s Secret and many other global brands. Financial Times ranks SALESmanago as the fastest growing marketing automation platform in Europe.

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The company is based in Kraków, Poland and employs 350 highly experienced consultants, data scientists and engineers.

SALESmanago works internationally via an extensive network
of over 1000 reselling partners.

SALESmanago is harnessing the full power of first- and zero-party data, combining advanced analytics and AI Hyper personalization to deliver highly configurable personalized experiences, across a comprehensive range of natively built and integrated marketing execution channels.